What to Pack: Wedding Season

Buckle up! The date on that invitation that’s been on your fridge for the last 8 months is coming at you fast, and with it the pressure of putting together not only one fierce look, but multiple for each romantic festivity throughout the weekend. Wedding season is nuts, but building a solid collection of quality pieces you love makes planning for these lovely shenanigans a breeze. Thankfully at Brand Assembly we know a brand or two making really cool stuff and lucky for you put together a few looks from our favorites for every occasion.

The Bachelorette Party

The itinerary has been sent, reservations have been made, and the only thing between you and that magical weekend with the besties is the empty suitcase laying on the floor. Here’s what to pack for-

A movie night in - Katie Kime pajama sets are cozy and cute. Find them in patterns inspired by popular cities around the world

Drinks by the pool - Feners "Mitjatarda" dress is perfect for looking cool in warm weather

Dancing the night away - Me369 makes these delightful linen dresses with the best prints

The Rehearsal Dinner

Somewhere on the swanky side, maybe the bride’s favorite local spot, or perhaps on a body of water, the nearest and dearest friends and family gather to celebrate the happy couple. The rehearsal dinner outfit is one to really have fun with and show off your personality! These people are your friends after all, or at least, somebody’s friends. In this intimate setting the possibility for getting to know a few friendly faces is high, and what you wear may be the reason someone comes up to chat, or remembers you long after the wedding. Here’s what to pack for a dinner:

In the rose garden: Anything Loveshackfancy

At the cool new place in town: Mestiza New York’s “Dominique Gown” is a showstopper for sure

At the resort: Omika makes chic, flowy dresses to match a more laidback vibe

The Ceremony

The big day is here! There’s endless options out there for formal dresses these days but to save you from decision fatigue we’ve narrowed it down to 3 great brands with knock-out styles for every dress code. Here’s some suggestions for-

Formal in the city: Nothing says chic like the effortless ease of the gowns from Cami NYC

Semi-formal springtime: Sleeves are a safe bet for this time of year, may we suggest this rose petal set from Saemdi Studios?

“Sophisticated baddie”: Equal parts formal and fun, anything from La DoubleJ will do

The Farewell Brunch

You might rather be sleeping in, but you RSVP’d “yes” months ago on Zola. It will be great! Here’s our suggestions for brunch depending on the context-

Matcha and some gossip: Anything from Susmie’s, the hip Barcelona based accessories brand to add flair to whatever you’re rolling out of bed in

Hosted by the parents: These chic shirt dresses by Emily Phillips, voted Nashville’s best fashion designer

Taking in the scenery: Kerisma, casual knit sets in the funkiest patterns

Discover more of our favorite brands at the Brand Assembly Shows four times a year in LA and twice in NYC.
RSVP HERE and happy wedding season!!